Beginner’s Guide to Affiliate Marketing

Affiliate Marketing is that party A promotes party B’s product/service on their platforms/network and charge a certain commission if people actually end up buying.  If you have a product and want to sell more, you can offer promoters a financial incentive through an affiliate program. If you have no product and want to make money,…

Digital marketing for B2B companies

Digital marketing for B2B companies In the recent world where the use of technology is soaring and everything is getting more and more digitized, marketers are working on an entirely different landscape altogether. Especially for the B2B companies who think that having an amazing sales team is going to be a deciding factor, It is…

Secrets of Content Marketing Unravelled

What is Content Marketing? It is a marketing technique for creating and distributing valuable, relevant and consistent content to attract and acquire a clearly defined audience – with the objective of driving profitable customer action.It is the practice of sharing information with and educating consumers instead of selling to them. It’s the practice of teaching…

5 Best Tools for Email Marketing

Introduction A lot of brands prioritize email marketing as a major part of their marketing efforts.  Direct Marketing Association has found that the tactic delivers a 4300 percent return on investment. But email marketing is changing. Simply blasting out an impersonal message to thousands of contacts with little or no context is no longer going…

Introduction to Digital Marketing (DM)

What is DM?                                      It refers to advertising delivered through digital channels such as search engines, websites, social media, email, and mobile apps. Digital marketing is often referred to as ‘online marketing’, ‘internet marketing’ or ‘web marketing’. In the…

First blog post

This is the excerpt for your very first post.